Spotify

Spotify Wrapped design exploration project (Spec). 



Brand

Spotify is the powerhouse of the music industry with over 678 million users worldwide. Their brand is often bold and colorful, fluidly transforming to fit various formats and presentations, visually pushing creative boundaries.





Mood

Leaning on the character and charm that Spotify Wrapped brings every year, this spec for Wrapped 2025 is an inspired continuation of their vibrant creative visuals. With a striking color palette, textured multi-layered design, and simple looping animations, it reinvents the way we think about how music looks and feels.